Marketing & Public Relations

Abbreviated Speaking Engagement History

Public Speaking Engagements

shutterstock_183313544-compressedSyllatrex Offers QuickBooks Advanced Training for the CSCPA
Michaela Senk-Eustace, President of Syllatrex International of West Hartford CT, was a session leader for QuickBooks training at the CT Society of Certified Public Accountants on QuickBooks Enterprise and Point of Sale.

Syllatrex Serves on National Accounting Advisory Boards and University Entrepreneurial Council
For more than 20 years, Syllatrex has participated with software developers like Sage and Peachtree Software and Intuit 3rd party developers for Point of Sales and Advanced Inventory to shape the small business software of the future. During this time, we have been able to take the best ideas from you – our clients – and fast track them into the development queues. We have seen some amazing software features evolve from these committees – that allow us to represent the needs of our customers. It is truly an honor to shape the software of the future and moreover, to serve our clients by making the software portfolio we present more efficient and effective for them.

Syllatrex Addresses CT Business Educators Association
Michaela Senk-Eustace, President of Syllatrex International of West Hartford CT, was a session leader at the 101st Annual Meeting of the CT Business Educators Association on October 14. The presentation “Strategies for Teaching Peachtree Accounting” discussed using Peachtree Software to teach the accounting and business cycle in working with customers, vendors, general ledger, and inventory. Audit trails, backup, security and archival backups were also included in the discussion. Educators at accredited institutions are invited to call Syllatrex for free copies of the software to use in the classroom.

West Hartford Business Owner Honored for Service
Syllatrex President Michaela Senk-Eustace was presented with an award from the Entrepreneurial Center, University of Hartford for 15 and 20 years of service. Michaela was one of the initial advisors who developed the Entrepreneurial Program in 1985.
At the Entrepreneurial Center, Michaela taught classes in small business record-keeping and small business technology tools. Michaela has additionally taught classes in business finance, break-even analysis, and personnel and payroll to the participants.She has also taught management classes at Hartford Community College.

Mrs. Senk-Eustace hold a BA degree in mathematics from the University of Connecticut, a MS in Computer Science for Rensellaer Polytechnic Institute, and an MBA in Finance from the Barney School of Business, University of Harford. Michaela is President of Syllatrex International, a West Hartford business, which specializes in small business computer applications with a focus on financial, accounting, and CRM products. Syllatrex is a Platinum Partner within the Best Software Small Business Division and a Chairman level Partner within the Best Software Mid-Market Division. Syllatrex was incorporated in 1983 and celebrated twenty years of service in 2003.

Syllatrex Speaks at State Capitol on Women’s Day
Syllatrex President Michaela Senk-Eustace was a guest speaker at Women’s Day at the Connecticut State Capitol. During the presentation, Michaela highlighted the diverse software products small businesses can use today. Some of the product featured paperless filing, newsletters, publishing tools, contact management and integrated accounting products. Syllatrex received an award for making their presentation at the Capitol.

Syllatrex courseware used in initial General Foods Computer Training
In the early days of computers during the 1980’s Syllatrex courseware was chosen by General Foods to use as their¬† internal training on employees. Syllatrex started out doing courseware development exclusively but then shifted into the small business accounting arena with the proliferation of computers in the 1980’s and that new demand created a whole new business line and the courseware business line was divested.